Menstruation and the Mall

A recent study conducted by the University of  Hertfordshire shows that women are more likely to be involved with over-shopping behaviors at certain times of their menstrual cycle. British psychologists, Karen Pine and Ben Fletcher, whose research results are published in the journal Personality and Individual Differences, studied 443 women ages 18 to 50.  They found these subjects were more likely to participate in unlimited spending behavior if they were in later phases of their menstruation cycle, possibly related to a PMS aspect called the resource depletion theory. Either way, staying away from the mall at certain times of the month may save money all year long.

Read the entire article here: Menstruation and the Mall

By Carrie Rattle

Carrie Rattle is a Principal at BehavioralCents.com, a website for women focused on mind and money behaviors. She has worked in the financial services industry for 20+ years and hopes to inspire women to better prepare themselves for financial independence. Read More

Leave a comment

Your email address will not be published. Required fields are marked *