Shopping: A National Pastime in Asia

Shopping for shopping’s sake has become a “national pastime” for many Asian countries, a global online survey done by AC Nielsen suggests.

Of the top ten markets where people shop regularly for recreation, seven are in Asian countries: people in Singapore, Hong Kong, and Thailand rank the highest in the world. On average, they shop twice a week for recreation. In the booming Chinese market, 33% of responders said shopping for clothes is their favorite activity. In India, another emerging powerhouse, 20% said the same thing. According to this survey of 22,000 Internet users in forty-two markets, three-quarters of the world’s consumers admit to shopping as entertainment when they do not need anything. Is it any wonder compulsive buying is on the rise?

By Carrie Rattle

Carrie Rattle is a Principal at, a website for women focused on mind and money behaviors. She has worked in the financial services industry for 20+ years and hopes to inspire women to better prepare themselves for financial independence. Read More